• Haircutting is a $59 billion a year industry*
• Men’s grooming is the fastest growing segment of the grooming industry
• Strong repeat business, as men like to get into a routine about where they get their grooming services
• High frequency of services, as men get their hair cut every 3-4 weeks on average
• Customers pay at time of service, No receivables
• Simple, clean business model
• Minimal waste, as product spoilage occurs infrequently
• Year round, recession resistant business
• Highly segmented market, no one big player

* According to the 2006 Salon Green Book